The prospect of taking a new career path as a franchise owner is filled with adventure and possibilities. Sometimes, though, it’s easy to get so caught up in the excitement that you forget about the need for diligent franchise owner research. It is critical to know your options, weigh your options and whittle down your options, until you arrive at the franchise that fits your vision, skill set, and budget.
Great American Cookies (GAC), like other franchises, has a pre-organized, step-by-step discovery process for those inquiring about becoming a new franchisee. Some of the steps you will take during the “discovery” process include:
Franchise owner research will typically take from one to three months to complete, so there is a need for both diligence and patience.
The steps listed above, however, are purposefully incomplete, because we want to look at another step in more detail below: visiting and questioning current GAC franchise owners to get their input on what it’s like to be a franchisee.
One of the most enlightening parts of your franchise owner research will be “picking the brains” of those who have already invested in the very franchise you are interested in getting involved with.
GAC will put you in contact with as many franchisees as you wish. You can call them for phone interviews or, if they are willing, interview them on Skype, but if at all possible, you should visit at least one or two current GAC franchise owners in person.
Some of the questions you may wish to ask them include the following:
Doing full franchise owner research, including learning from others who have already invested their money, time and lives in a GAC franchise, is a great way to minimize the risk that is inherent with any franchise undertaking.
Starting your own franchise is a major life decision, so “do your homework” at the outset to ensure you are working with your ideal franchisor. To learn more about investing in a Great American Cookies franchise, contact us today.